Don’t let executives
interfere, be a boring place to work and lose the jerks: Secrets of the
show’s success that any business can use
By
Mike Reiss
“The Simpsons” recently ran its 636th show, surpassing “Gunsmoke”
for the most episodes of a scripted, prime-time television series. Of
course, the show has one advantage over most other shows—cartoon
characters never get older. Adorable child actors often grow up into
misshapen, liquor store-robbing adults, but Bart Simpson hasn’t aged a
day since the launch of the show in 1989. I was one of the original
writers for “The Simpsons” and have worked on it, off and on, ever
since. I’m told that I haven’t aged either. My secret: I’ve looked 58
since I was in junior high.
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